T. Froehlich

Travis Froehlich

Strategic Advisor

Travis Froehlich is a seasoned senior leader in healthcare strategy, not-for-profit governance and marketing and communications. His career expands more than 35 years with the Seton Healthcare Family (Austin, TX, Ascension Health) and included board service before and after his 29-year role as Chief Strategy Officer. His responsibilities included strategy and operations planning and reporting for the 22-facility health network. Most of his time was spent stimulating, supporting and guiding strategic planning with the Board of Trustees and senior leadership teams for the network of health care providers. He was educated in marketing and advertising at the University of Texas in Austin and he managed his own marketing research, advertising and public relations agency for 15 years prior to joining Seton. His community work includes founding and chairing several community health, human services and smart growth organization boards in the Austin area.